Digital Marketing Specialist in Penji

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OUR STORY

After experiencing first hand how expensive and time consuming graphic design was for small businesses and startups, our founders created Penji. Our goal was to make quality graphic design fast, simple, and affordable for everyone. The way it should be.

Today Penji’s unlimited graphic design platform supports thousands of brands and agencies worldwide including known brands such as Rebook, Pepboys, 1800-Flowers, and Express. And at the same time remain true to our values and support our community.

We’re also a Community driven startup

We believe a company should do more than just generate profits. At our core, we’re fun loving individuals building a supportive company that cares for one another and also care for those in our community. And we want you to be proud that you’ve chosen a good company to work with.

ABOUT THE JOB

Are you an experienced Digital Marketer looking for a startup to put your skills to the test? Join Penji! We’re a fast-growing tech-enabled design platform seeking to expand our digital footprint. Work with a team of passionate designers and marketers at our HQ office in Philly to deliver breakthrough campaigns reaching millions of users nationwide. We’re a mission-driven company aiming to simplify and make graphic design accessible to everyone. If you’re looking for a place to grow, develop your talents, and work on meaningful projects, hit Apply!

RESPONSIBILITIES

  • Developing creative digital marketing campaigns & experiments: Analyze data and create experiments.
  • Creating campaigns: Plan, execute, monitor, and additionally, develop A/B tests and various experimental campaigns to understand our audience, industry, customer behavior, and other valuable metrics. It may require copywriting skills.
  • Managing ads across all platforms: Constantly monitor, improve, and ensure all ads are operating cost-effectively and achieving their KPI promptly across all platforms.
  • Email marketing: Write, create, and develop compelling email marketing campaigns to complement inbound traffic.
  • Constantly learning: Continuously improve your methods and strategies on advertising.
  • Creating & presenting reports: Create frequent reports to present your findings, strategies, and ad performance to the team.
  • Collaborate with a team: Work with designers, marketers, writers, developers, and others at our HQ and Global team to execute assignments/campaigns/tasks.

SKILLS/REQUIREMENTS

  • 3+ years of Google Ads experience
  • 3+ years of Facebook Ads experience
  • Experienced with SEO
  • Experienced with Email Marketing
  • Experienced running + testing multiple campaigns simultaneously
  • Experienced in running multiple A/B testing campaigns
  • Proficient ad copywriting experience
  • Ability to develop, collaborate, and execute complex multi-variable strategies
  • Data-driven. Can extrapolate valuable insights from raw data

ABOUT THE COMPANY

Since 2017, Penji has provided on-demand access to the top 2% of graphic designers. We’re the leader in graphic design subscription services and recognized by Inc. Magazine as one of the fastest growing companies. Beyond our business success, we’re a community-conscious startup dedicated to supporting nonprofits and those who are helping others. Graphic design is what we do. Being a responsible employer and supporting our communities is who we aim to be. Join us on our mission to leave a positive footprint.

Fully remote You can work from anywhere in the world.

Remote work policy

Fully remote

Candidates can reside anywhere in the world.

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