ISO versatile, witty copywriter with direct response experience and a deep understanding of TikTok and all things social (what works, what doesn’t, and what’s trending). Your writing is fun, punchy, and persuasive to drive conversions (without feeling “sales-y”). You can pull just about anyone out of a full-fledged doom scroll with your killer hooks. You can write everything from funny, informative scripts to high-converting landing pages, and are a never-ending source of data-driven ideas. You’re a chameleon who can take on dramatically different brand voices with ease. One moment, you’ll be the scientific authority on cell autophagy, the next, you’re churning out butt puns. You’re a keen and ruthless self-editor who knows the difference between an en dash and an em dash and has opinions about the Oxford Comma. You’re a strategic thinker who leverages user experience and psychology to keep CPAs just how we like them (low).
Must have experience writing for different brands (ideally in an agency) and writing for social media advertising. Please include a portfolio of your work.