Email and Retention Specialist in Everything Bagel

FULL_TIME

  Remote | Semi Senior | Full time | Digital Marketing

Gross salary $2500 - 3000 USD/month

3 applications
Replies between 4 and 8 days
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Requires applying in English

Everything Bagel Partners is a dynamic growth partner specializing in scaling medium-sized direct-to-consumer (DTC) brands across various sectors, including beauty, food, apparel, home, and higher education. We focus on leveraging data-driven strategies and continuous testing to maximize growth and efficiency for our clients. Our integrated approach combines media planning, brand strategy, content creation, and analytics to deliver comprehensive growth solutions.

The Email and Retention Specialist will join our retention marketing team, responsible for developing and executing email and SMS marketing strategies to increase customer lifetime value (LTV) and repurchase rates. This role supports multiple clients by delivering personalized, on-brand communications designed to strengthen customer relationships and foster loyalty.

Applications at getonbrd.com.

Key Responsibilities

  • Collaboration and Communication: Work closely with copywriting, design, and technical teams to effectively implement retention marketing strategies tailored to each client’s needs.
  • Project Management: Manage the end-to-end production of email and SMS campaigns and automation flows, ensuring timely execution aligned with client goals.
  • Strategic Planning: Develop detailed email and SMS calendars for clients, briefing campaigns, and partnering with internal teams to craft retention-focused strategies informed by customer data and insights.
  • Performance Analysis: Monitor campaign and flow metrics, analyze results, and provide actionable insights and reports to continuously optimize retention initiatives and improve customer engagement.

Required Skills and Experience

We are looking for candidates with a minimum of 2 years’ experience in retention marketing for DTC brands, with proven hands-on expertise in Klaviyo and Shopify. You should have a strong ability to use data to drive strategic decision-making and demonstrate excellent communication, writing, and presentation skills.

Key technical skills include:

  • Advanced proficiency in Klaviyo, including campaign building, audience segmentation, and dynamic content creation.
  • Experience managing email and SMS marketing automation flows.
  • Familiarity with Shopify and direct response marketing principles.

Soft skills and traits essential for success in this fast-paced environment include:

  • Exceptional organizational and time management abilities, adept at multitasking across multiple accounts.
  • Strong collaboration skills to communicate effectively with cross-functional teams including creative, technical, and strategy groups.
  • Adaptability and resilience to thrive under tight deadlines and shifting priorities.

Preferred Skills and Tools

  • Experience using AI tools to enhance marketing content and workflows.
  • Proficiency with project management platforms such as Asana to streamline task handling and collaboration.
  • Comfort working in Google Suite, especially Google Docs and Google Sheets, for documentation and reporting.
  • Demonstrated ability to align retention marketing efforts with broader brand and media campaigns for integrated growth strategies.
  • Ability to overlap at least 4 hours with US Eastern Time

What We Offer

At Everything Bagel, we believe in fostering a supportive and stimulating work environment. We offer a fully remote, collaborative setting that encourages creativity and professional development. Our team members benefit from:

  • A remote work culture that values work-life balance and flexibility.
  • Opportunities for continuous growth and career advancement within a fast-growing, innovative team.
  • Competitive salaries that reflect your skills and contributions.

Join us and contribute to innovative retention marketing solutions, helping our clients achieve lasting success in the competitive DTC landscape.

GETONBRD Job ID: 55054

Fully remote You can work from anywhere in the world.
Flexible hours Flexible schedule and freedom for attending family needs or personal errands.

Remote work policy

Fully remote

Candidates can reside anywhere in the world.

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About Everything Bagel

Everything Bagel is the extra arm you need to make sure you are hyper-aware of your audience behaviors while identifying the tools it takes to access and maintain them. Everything Bagel is not an agency. ‍We are Growth Partners. — Everything Bagel's full profile

Email and Retention Specialist
Everything Bagel •   Remote
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Requires applying in English
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