Marketing Lead in Heepsy

Join Heepsy, a dynamic influencer marketing startup in Spain, renowned for its advanced SaaS solutions. We're a team of creative minds dedicated to reshaping digital marketing. Embracing a collaborative, remote work culture, we value fresh ideas and diverse perspectives. By becoming part of our team, you'll contribute to a pioneering project and work alongside professionals passionate about making a real impact in the influencer marketing industry.

1. Search Engine Marketing (SEM): Develop and manage effective pay-per-click (PPC) campaigns, optimize ad spend, and analyze performance data to continually refine our SEM strategies.
2. Search Engine Optimization (SEO): Conduct thorough SEO audits, implement on-page and off-page optimization strategies, and monitor key metrics to improve our organic search rankings and visibility.
3. Content Creation and Strategy: Craft compelling content for a variety of platforms, including our website, blogs, and social media. You'll be responsible for aligning content with SEO strategies, engaging our audience, and enhancing brand presence.
4. Multichannel Marketing: Implement and coordinate marketing efforts across various digital platforms, ensuring consistent messaging and brand alignment.
5. Data Analysis and Reporting: Regularly analyze data from different marketing channels to evaluate performance, identify trends, and make data-driven decisions for strategy adjustments.
6. Collaboration and Innovation: Work closely with our marketing team to brainstorm and execute innovative marketing strategies that drive results and set us apart in the influencer marketing space.

1. Educational Background: Bachelor’s degree or higher in Engineering, Mathematics, Physics, or related fields with substantial mathematical content. This educational foundation is crucial for the analytical and data-driven aspects of the role.
2. Experience in Digital Marketing: Proven track record in SEM, SEO, and content creation. Experience in managing PPC campaigns, implementing SEO strategies, and crafting engaging content across various digital platforms.
3. Strong Analytical Skills: Ability to analyze complex data sets, extract insights, and make informed decisions. Proficiency in using analytics tools (e.g., Google Analytics, SEMrush) is essential.
4. Technical Proficiency: Familiarity with marketing automation tools and platforms. Basic understanding of HTML/CSS and website analytics tools is a plus.
5. Creative and Strategic Thinking: A knack for creating compelling marketing content coupled with the ability to strategize and implement effective multi-channel marketing campaigns.
6. Excellent Communication Skills: Strong written and verbal communication skills, necessary for creating content and collaborating with team members.
7. Self-Motivated and Adaptable: Ability to work independently in a remote setting, with a proactive approach to tasks and projects. Must be comfortable with fast-paced and evolving work environments.
8. Fluency in English: Proficiency in English is essential for effective communication within our global team.
9. Additional Languages: Knowledge of Spanish or other languages is beneficial, but not required.

1. Advanced Data Analysis: Experience with statistical analysis or data science tools.
2. Multilingual Proficiency: Fluency in additional languages beyond English and Spanish.
3. Graphic Design Skills: Proficiency in design software for creating visually appealing marketing materials.
4. Video Production: Experience in creating and editing video content for digital marketing.
5. Social Media Expertise: Deep understanding of social media trends and analytics.

* Fully remote
* Competitive salary
* Phantom shares